Morgan Davies Bridal wins Wedding Boutique of the Year!

The London Wedding Awards 2020

Morgan Davies Bridal is thrilled to announce that we have been voted Wedding Boutique of the Year, as voted for by the public, via The London Wedding Awards 2020

Both the Hitchin and London boutiques have won the prestigious award. In 28 years of business, we have always strived to create the best experience for our brides, ultimately finding them their perfect gowns! Our luxurious award-winning boutiques in Hertfordshire and London provide a dedicated and professional service to all of our brides, with an unrivalled selection of wedding dresses from designers across the world.

In both of our stylish Islington and Hertfordshire boutiques, we have created private and welcoming spaces for our bride-to-be. They are surrounded by an abundance of inspiration to ensure the look from head-to-toe is perfect. 

Morgan Davies supporting Charity

Here at Morgan Davies Bridal, we support all brides-to-be working for the NHS, armed forces and emergency services. This is why we offer 10% off all made-to-order gowns to any Blue Light Card holders. Every year we donate dresses, accessories and money to various charities including the Red Cross, Cancer Research, The Wedding Wishing Well Foundation and many more. In 2019 we hosted a sample sale in aid of The Brain Tumor Charity, inspired by one of our brides, we donated £25 from each dress sale to the charity.

anna georgina

What our brides say;

“Thank you so much for all of your work on my dress, from taking two dresses and working with Jesus Piero to bring them together, to the last minute veil and the many times I came in to tweak the dress over the weeks running up to the wedding – it was a brilliant experience purchasing my dress from you.” – Ella

“I wanted to say a huge thank you to the amazing staff at Morgan Davies Hitchin. I came to you in July about 2 weeks before my wedding with a dress disaster. I very upset when I came in but everyone was so understanding and wanted so badly to help me find a new dream dress. I believe that my disaster happened for a reason and that reason was that my dress was still waiting for me in your store. The seamstress you put me in touch with, Sam, was amazing and did everything possible to get my dress ready in time for my big day.” – Kirsty

” We really did have the most perfect day. I absolutely loved my dress and got so many comments! Thank you so much again for being the best bridal consultant ever” – Philippa

I would absolutely recommend Morgan Davies to everyone. The dresses are the most beautiful dresses I saw, and the service was luxurious and made me feel beyond special. From the moment I walked in the day I picked up my dress, I didn’t feel out of place. When picking the dress, it was so great to have someone there who knew when my face lit up enough to know it was the one, but also knew when go leave us to look a bit closer. I hopefully won’t be back for myself but will be bringing others there!” – Ellen

anna kara

Wedding Boutique of the year

We are proud to have built ourselves to be one of the most prestigious bridal boutiques in the UK. Our two stores cater to different brides with the Hitchin gowns starting from £900 up to £3500 and the London gowns starting from £1400 up to £9000.

The Hitchin store offers a gorgeous selection of bridal gowns from many different designers including world-renowned names such as Maggie Sottero, Rosa Clara, Madison James, Eliza Jane Howell and Anna Kara amongst others. We try and show our brides traditional gowns with a modern twist. We spend a lot of time selecting the perfect gowns for our brides, bringing them unique dresses that they have not seen anywhere else! 


The London store stocks some incredible designers from across the globe such as Inbal Dror, Alon Livne, Ersa Atelier, Stephanie Allin, Jesus Peiro, Anna Georgina and Alan Hannah.

In the London store mostly, we try and focus on designers that you cannot find anywhere else. We spend a huge amount of time on finding the next best designer, designers that we believe have something extra special. We love our UK brands, Alan Hannah and Stephanie Allin, which are both manufactured here in the UK. Almost all of our designers in the London Store make their gowns in small ateliers, handcrafting each dress. We have many gowns that are exclusive to us only, designed by Morgan Davies and the designer to create something unique. We try and support small brands as much as possible because we are proud to be an independent store which supports other independents!

Ersa Atelier


Wedding Accessories of the year

In both boutiques, we offer bespoke veil services where the bride can embroider her veil to give it that extra special touch. In London, we provide a complete bespoke veil service where she can design her veil from scratch from a selection of delicate laces and tulles. We love accessorising brides and creating the full look, we love finding unique accessories that will make a bride shine on her big day, but that can also be re-worn after the big day! Morgan Davies has partnerships with Halo and Co, a UK based handmade, gorgeous accessory brand who provide accessories to the stars. We have also recently partnered with Deco Love, a Polish brand, unique handmade pieces made from 100% silk… they are AMAZING! We also support one of our incredibly talented friends Botias, who is predominantly a hair and makeup artist but that also creates gorgeous accessories on the side! We stock AM Faulkner veils who handmakes unique veils and accessories in London, they are incredible. Lastly, Lara Rose bridal socks, perfect for any bride, bridesmaid or guest.

halo and co

A spokesperson for The London Wedding Awards 2020 said: “The winners represent the industry’s gold standard that work tirelessly to meet the demands of the couples and their guests. The awards showcased some of the best wedding specialists that operate in the industry, whose excellence and commitment brought them at the forefront of the industry. These champions are tried and tested specialists that know how to create a stress-free wedding experience, keeping the romance in the air. We would like to congratulate all the finalists and winners for their amazing achievements.”